LANA Organic started all the way in 1987 in the basement of Anne and Herman Kohnen's home. It were the peak days of polyester and when Anne and Hermann were unsuccessful in finding plastic-free clothes for their children, they decided to make it themselves. Nowadays, the brand has shifted from childrenswear only to womenswear too, but it kept the focus on plastic-free clothes.

Eco-friendly: LANA uses natural fabrics like GOTS-certified cotton, linen and wool. They also use materials like EcoVero and Lyocell (Tencel).

Fair & Local Production: LANA works with suppliers across Europe and Turkey. On their website they provide a full overview of their production partners.